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Our New Pink Ribbon Socks Support Breast Cancer Research

October is Breast Cancer Awareness Month, and this year, Wrightsock is proud to help make a difference. With new, unique Pink Ribbon designs of our popular Cool Mesh II and Run Luxe running socks, ...

Katelyn Wrightenberry
Katelyn Wrightenberry
Wrightsock Editorial
2 min read
pink antiblister sock

October is Breast Cancer Awareness Month, and this year, Wrightsock is proud to help make a difference. With new, unique Pink Ribbon designs of our popular Cool Mesh II and Run Luxe running socks, we’re contributing to the fight against breast cancer. For every pair of our new Pink Ribbon socks you purchase, Wrightsock will donate $1 to the Susan G. Komen Foundation.

Why Breast Cancer Research & Support Matters

In 2022 alone, an estimated 287,850 women will be diagnosed with breast cancer. Additionally, another 2,710 men are estimated to be diagnosed with the disease. These numbers are especially jarring when you consider that neither of these totals includes the many women and men who will experience breast cancer reoccurrences. In 2022, nearly 44,000 people are expected to die from breast cancer.

Fortunately, donations to the Susan G. Komen Foundation directly support essential breast cancer research and resources for those afflicted with the disease.

What is the Susan G. Komen Foundation?

The Susan G. Komen Foundation is committed to making a real difference in the fight against breast cancer. The Susan G. Komen foundation takes a multi-pronged approach to help women and men diagnosed with the disease. By supporting research studies, the Susan G. Komen Foundation helps contribute to medical science’s understanding of breast cancer and the potential for advances in treatment. But they also provide numerous forms of support and resources for those who have breast cancer. 

Their support includes:

The Susan G. Foundation has become a groundbreaking and essential resource for ongoing breast cancer research and support–which is why Wrightsock is so proud to support them.

About Our Pink Ribbon Socks

Fans of our Coolmesh II and Run Luxe products will be happy to know they can now support breast cancer awareness and research with our running socks. Our Coolmesh II are anti-blister socks that use Dual-Layer technology to reduce friction and moisture, protecting feet from the conditions that allow blisters to form. And our single-layer Run Luxe keeps your feet protected with a minimal feel.

Our Coolmesh II and Run Luxe socks are perfect for running, light hiking, sports, cycling–or any of the day-to-day rigors we put our feet through. And since our socks are made with Repreve recycled materials, they’ll protect your feet just as they help protect the earth.

Wrightsock: Committed to Supporting Our Community

Whether it’s by supporting breast cancer research or committing to environmentally-sustainable products, Wrightsock is committed to our community’s health and our world at large.

With our special Pink Ribbon running socks, support breast cancer research while you explore the great outdoors!

Do you have any questions about our Run Luxe and Coolmesh II Pink Ribbon socks? Would you like to learn more about our commitment to supporting breast cancer research? Reach out to us today! We look forward to hearing from you.
In Summary

Key Takeaways

Five things to remember the next time you reach for a pair.

01

Cotton holds moisture.

Synthetic blends and merino wool wick — cotton soaks. Skip cotton in high-heat or high-activity wear.

02

Mesh = ventilation.

Look for mesh panels across the top of the foot. That's where heat and sweat actually escape.

03

Dry feet = fewer blisters.

Moisture + friction is the recipe. Cut moisture and you cut blisters at the source.

04

Two layers beat one.

Double Layer construction lets the sock rub itself instead of your skin — measurably less friction.

05

Replace when worn.

Stretched fabric loses wicking. Damp socks faster than usual? Time for a new pair.

Frequently Asked

Breathable sock questions, answered.

Are breathable socks worth it for everyday wear?

Yes. Breathable socks aren't just for athletes — anyone with sweaty feet, long days on their feet, or warm climates will feel the difference. Better airflow and moisture control means less odor, fewer hot spots, and more comfortable feet through the day.

What fabrics make a sock breathable?

Synthetic performance blends like polyester and nylon are the workhorses, often combined with merino wool. They wick moisture outward and dry quickly. Heavy cotton, by contrast, holds onto sweat and traps heat — exactly the opposite of what you want.

Do double-layer socks really reduce blisters?

The two-layer system shifts friction from your skin to the space between the layers. Combined with breathable, moisture-wicking fibers, this can meaningfully reduce blister risk during repetitive motion like running and hiking.

How often should I replace breathable socks?

It depends on use, but watch for two signals: socks that feel damp faster than they used to, or fabric that has stretched and stopped fitting snugly. Both mean the fibers have lost wicking ability — time for a fresh pair.

Can I wear breathable socks in cold weather?

Absolutely. Breathability is about moisture management, not just heat — and damp feet get cold fast. Look for merino wool blends with breathable construction for cold-weather wear: warm when you need it, dry when it counts.

Ready for Cooler, Drier Feet?

Engineered to breathe. Built to last.

Try the CoolMesh II Double Layer with our 100% Blister-Free Guarantee. Free shipping on orders $50+.